VMS Group branding

VMS Group branding

VMSY Group engaged Kreda Studio to create a complete visual identity and promote their yacht management services in global markets.

Complete visual identity design

In addition to designing the logo, we also handled all corporate materials such as business card design, letterhead design, creation of templates for proposals and invoices, as well as the design of promotional and presentation materials.

The basic logo exudes a contemporary, casual style while maintaining a high level of business and professional identity. The combination of orange/red and blue colors symbolizes the connection between the sun and the sea, as well as the dynamics and diversity of services. The stable and solid typography is "adorned" with lines that stylize the dynamic appearance of a yacht.

VMSY vizualni 01

Logo design for software solutions

We enhanced the primary logo by developing four specific logos for individual segments of digital services. A stylistically consistent and ultimately cohesive visual narrative.

VMSY vizualni 02

Corporate materials and templates design

As part of the visual identity application, we have developed all corporate templates in MS Word format for easy implementation and customization.

VMSY POS 19

VMSY POS 22

VMSY POS 23

VMSY POS 20

Presentation and promotional materials

In addition to the basic materials, we designed various printed and PowerPoint presentations, as well as POS promotional materials. This provided the company with a well-designed and comprehensive Company profile for effective presentations.

VMSY vizualni 03

VMSY 01

VMSY 02

VMSY 04

VMSY 03

Company profile design

VMSY POS 03

VMSY POS 11

VMSY POS 05

VMSY POS 06

VMSY POS 07

VMSY POS 17

VMSY POS 16