Domestic distributor of home appliances - Koracell has hired us to refresh the look of its product line.
Product branding and packaging design for refreshed market communication
Starting with logotype redesign through to the final packaging desgn, this project outlines the client's decision to change the approach in communication and raise awareness of the true value of their products. We started modernizing visual communication by thinking about the brand itself and redesigning the logo. Through visual branding we proceeded to devise the visual guidelines of the product line and completed the project with the packaging design of individual products.
As of today, Koracell is no longer just coffee or hair, but a brand with style - oh! what a nice feeling.