With a series of image posters for Farmex company, in a direct and interesting way, we introduced to the observer the company core business strategy - from children care and older to the preservation of beauty and health. Distributing a wide range of specialized products, communicating is reduced to the most important - man and the improvement of standards of vital elements of life.
With the combination of photography and computer graphics we have created a bit puzzling visual solutions of poster design that encourage observer to think about concepts: children attention, older people need, freedom of movement and body health, etc.
By slogan devising and original short messages, embedded in a graphic solution, we enriched the whole by the style and communication and by rounding off the expression in a bit of artistic, free form. The aim was achieved through content that can be observed, read, and later discussed.